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The Migala Report - Archives

January 2009 - Volume 5 (Issue 5)

Soft Sell: Software System Opens Up Dynamic Ticket Pricing

Get A Leg UpVenues Charge More for Aisle Seats

Can't Bank on It: A Look Into Barclays Sponsor Forecast for 2009

Extreme Sponsor Makeover: Colts Create Sponsor Showcase at Lucas Oil Stadium

From the Publisher's Desk: January 2009


February 2009 - Volume 5 (Issue 6)

MLB Tickets: Teams Begin Taking Action In The Face of Poor Economy

Price Check: Economists Weigh In On Ticketing Costs

The Doctor Is In: Sales Experts Provide Advice for 2009

Homeward Bound: Locally-Based Efforts to Pay Marketing Dividents

From the Publisher's Desk: February 2009


March 2009 - Volume 5 (Issue 7)

Slumdog Marketing: Find Where Consumers Spend in Tough Economic Times

Value Driven: Indians Re-Shape Ticket Offerings

Overcoming Recession Blueprint: Arizona Diamondbacks

Singin' In the Rain: Royals Find Sponsor Growth in Sponsored Section

From the Publisher's Desk: March 2009


April 2009 - Volume 5 (Issue 8)

Secondary Concerns: A look into the secondary market for the Final Four

Capital Gains: Washington Finds Ticket Sales Success With Price Increase

Loss Leaders: Sponsorship spending continues decline

AmBush League: Marketers Get Savvy to Crash Events

From the Publisher's Desk: April 2009


May 2009 - Volume 5 (Issue 9)

Jim Warsaw: A Tribute

Sonic (and Revenue) Boom: Banshee Rocks New Revenue Stream

Happy 50th! A Look Into the Broncos Celebration Plans

In the Hotseat: The 100 Hottest Promotional Items in Sports

From the Publisher's Desk: May 2009


June 2009 - Volume 5 (Issue 10)

Aspiring Move: Georgia Tech Outsources Tix Dept

New York Yankees: Organization in Transition or Case Study in Baseball Mismanagement

Future's So Bright: Sponsorship Sees Uptick

Deal Locked Up: Mercury Stitch LifeLock to Jersey Deal

How I Did It: Mike Veeck

From the Publisher's Desk: June 2009


July 2009 - Volume 5 (Issue 11)

Its the Law: Florida toughens up its ticket scalping laws to help consumers

Connecting with Fans: How the NBA is Using Social Media

Many Happy Returns: Sponsorship Measurement Strategies

Business Away from the Boardroom: Nascar Drives Business From Other Sponsors

From the Publisher's Desk: July 2009

 

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